Boston Scientific Corporation
Year
2018
Details
- In house professional 4k projector
- Technical support
- Cardiologists convention Vienna
Deliverables
- High resolution animation
Projection mapping on a real person
Sometimes a great opportuniy comes by and you have to jump on it. This was one of those moments. Sjoerd has always wanted to do a projection mapping project. You see this technique more and more being used. It’s very interesting what is possible. Projecting on a living human being was obviously quite a challenge.
BSC makes a device for heartpatients called an S-ICD. This animation shows the new two incision technique to place the S-ICD into the body.
For the project Sjoerd collaborated with Michiel Krop (Mixil). Together a 3 minute animation was made. Storytelling was used to inform viewers about the product but also intrigue them by making 3D rendered environments and effects that were projected on this person. Halfway the animation the operation starts. This is where the viewers, mainly cardiologists will see the new and improved two incision technique is administered right in from of their eyes.
The viewers positive reactions told us we did a good job.
Like what you see?
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As every project is different, budgets are too. Sjoerd and his team strive to be available to everyone. If necessary collaborating with a dedicated team of professionals.
If you seek any type of design or animation project reach out and you will be given a tailored proposal and price to suit your needs.
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